Remain positve! Present solutions. Communicate effectively and respond quickly.

Spread a message of hope, be understanding, and don't let negative news and fear bring you down. Lift up your brand, your business, your products and services, and support your team, clients and customers, partners and suppliers as we all learn and transform for short-term survival and long-term success.

There are simple steps you can take to ensure your business and brand can survive and thrive during down times. Update your website and social media, check your Google business listings. Update your hours and support options, adapt inventory and processes, make sure your staff and customers are comfortable and informed.

Secure your systems for remote workers and be flexible. Things will continue to evolve and you must constantly adapt.

Focus on what is important during these times, and when the recovery is fully underway be sure to remember what got you through these difficult times. 

Above all else, be positive!

Written by


AdEasel® is a professional, full-service marketing and advertising agency based in the Midwest with principal offices in Chicago, Des Moines and Minnesota.

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