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Marketing & Advertising
GetResponse has analyzed 21 million messages to track open rates & CTR. The results: sending messages between 8am-10am and 3pm-4pm can increase average open rates & CTR by 6%.
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SoLoMo (Social-Local-Mobile): The addition of local information to search engine results in order to capitalize on the increasing use of mobile. SoLoMo also has evolved to include mobile offers pushed to consumers based on their location.
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